5 Tips for Marketing Your Web Site

1. Think strategically. Your Web site should be a part of your overall marketing plan.

2. Choose a Web site address (URL) that’s intuitive and easy to remember. Your company’s name (if it’s short) or the name of your main product might work well.

3. Put your Web address on all your printed material, including business cards, letterhead, press releases and invoices. Include it in all your advertising.

Are You a Spiritualpreneur?

By Sharon C Wilson

There is a movement happening.

Everywhere, there are business people operating with conscious awareness to bring solid and enduring transformation to the world. They are reading books that teach universal principles and drawing the world's attention to this movement now!

Some work independently and all feel compelled to listen to the voice within. Their mission is to contribute to the world. Their purpose is to work together to empower and transform both themselves and all those they are called to serve.

High PR Back-Links

Now I want to discuss something that is on a lot of marketers minds lately.  Back-linking.

A back-link is a link that goes from somebody else's site to your site.  The reason they are so valued for natural search engine optimization is that Google grants a higher ranking to sites that have lots of back-links...in particular back-links that are from relevant websites and from websites that have good page rank.

Sin #7: Not Aggressively Marketing Your Blog

Bloggers today are savvy marketers, and being a savvy marketer they understand the rule: market or die. When I say “marketing” I do not mean “advertising”. Advertising is just a small part of the overall marketing process. Today it’s just not enough to have better content (or different content) for that mater to get noticed, picked up and praised. It takes a lot more than building a better mousetrap. In fact, if you’re new to blogging I’d recommend that you spend 60% of your time promoting your blog and only 40% of the time to write new content. If this means you cannot put up one post a day it’s okay.

Sin #6: Not Aggressively Building a Subscriber List

No offline magazine, newspaper or publication can survive without a core of loyal readers. The same goes for your blog. The faster you can build a list of blog subscribers, the faster your blog gains momentum and popularity. There are 2 “normal” ways of doing this: 

Sin #5: Not Getting High-Quality One-Way Links Early

Content is important, but if you want to make money fast you need to get one-way link to your blog as fast as possible. This may mean that you have less time to write content, but here’s my reason for this:

Sin #4: Not Choosing the Right Monetization Model

Here’s what happens to a new blogger… 

1. One day they come across a blog that talks about making money online from Adsense or affiliate programs, and they are impressed
2. They then immediately create their own blogs, thinking they are going to get as rich as the blogger they read about
3. After blogging for 6 months, they wonder why they are not making as much money as they thought they would, and tell themselves they just need more time
4.  “More time” is a myth, and when they realize how much effort they have been putting compared to how much money they are actually making, they quit. 

Sin #3: Not Planning a Keyword / SEO Strategy

They say: “Write great content and the trafic will come”
I say: “Plan the creation of your content and the trafic wil come” 
By “planning” I mean to do the proper keyword research. A “keyword” is simply a sear term entered into Google or other search engines when someone is looking for information. By doing research, you can identify the most popular search terms entered into the top search engines for any given niche market or topic.