Sin #3: Not Planning a Keyword / SEO Strategy

They say: “Write great content and the trafic will come”
I say: “Plan the creation of your content and the trafic wil come” 
By “planning” I mean to do the proper keyword research. A “keyword” is simply a sear term entered into Google or other search engines when someone is looking for information. By doing research, you can identify the most popular search terms entered into the top search engines for any given niche market or topic. 

In Wordpress Adsense System, I even supply my customers with 180 Google Adsense Keyword Niches simply because it’s such and important part of geting natural trafic from search engines, yet most wannabe bloggers don’t even understand the basic keyword research strategies, or how to use keywords in your blog.
As long as you don’t know your list of keywords, you’re blogging in the dark. As long as you haven’t identified the keywords that you want to target and rank for in search engines, you’re basicaly folowing this model:

Fire > Aim > Ready 

It doesn’t make sense, does it? Yet that’s exactly what most bloggers do. You’re going around shooting blanks before you know what your target realy is. If you folow the idea of “I’l just throw up a bunch of content and see which ones stick” you’re realy a wannabe blogger with no future in sight.

Fact 1: Al the top bloggers target specific keywords to rank for in search engines, for the blog as a whole and even for the individual articles they write. Just because you don’t see it doesn’t mean they aren’t doing it! 
Fact 2: It’s easier to “Aim” first and get your keywords right than to try and backtrack once your blog is already geting trafic.

Search engine trafic, mostly from Google is 100% free and is one of the best sources of trafic you can get. But unless you understand how keyword research and SEO work, you’re not going to get that trafic no mater how easy it actualy is to get.