Sin #2: Not Choosing the Right Topic & Approach

Blogging is a labor of love. You’l never make it if you don’t love your blog topic of the market you choose to be in. Faking it can only get you that far. If you hate what you’re writing about, or at least just not passionate enough about it, you wil give up blogging sooner than you think. Writing one post a day is easy if you love the topic, but a total nightmare when you don’t. 

When starting your blog, ask yourself these questions: 
1. Am I passionate about this topic?
2. Do I know enough about this topic to get started now?
3. Am I wiling to folow the latest trends and news on this topic?
4. Do I have the knowledge to create unique content?
5. Do I know enough to influence my readers?
6. Can I build reputation and credibility in this market? 

If most of your answers are “No” then you’re in the wrong blog! You’re in the wrong market, and you probably ended up there because someone told you there’s a lot of money to be made. 
Now there’s the question: “But can’t I just create a few blogs to make money from Google Adsense?” 
Yes, you can. But unless it’s a topic you’re passionate about, you cannot sustain writing for 10-20 blogs by yourself. This would be sheer madness and would lead you to an early burnout. 
If you want to create a few niche blogs on various topics and make money from Google Adsense or afiliate programs, here’s you how you do it: 
1.  Do your research on a specific niche market
2.  Do you keyword research and find your list of 30-50 keywords
3.  Write one highly targeted article on each keyword, and publish it
4. Once you’ve writen al the articles, turn your blog into a website using the “static front page” option in Wordpress
5. Stop writing new content, and focus instead on geting links to your blog and increasing the trafic
6. Optionaly, you may want to consider geting “autoblogging” tools and content aggregation software to maintain new content on your blog automaticaly.

 
My point it this: Creating new, fresh content for your blog is a tedious task. You cannot aford to devote your time to building more than one blog at a time, so choose the topic that you’re most likely to succeed in. 
If you spread your eforts over too many blogs (I consider more than 2 as too many) then you’re likely to get stretched beyond your capabilities and instead of having one successful blog, you end up with 10 – 20 failures. That would surely cause the death of any wannabe blogger.